Training program in the hospitality sector for underprivileged young women
ABURY Hospitality Academy
Problem
Young women in Morocco face significant challenges due to socio-economic factors and traditional norms. Child marriage persists despite legal prohibitions, with 14% of Moroccan girls married before the age of 18 between 2015 and 2021. The culture of abuse is alarming, with 67% of girls aged 15 to 19 believing that a husband has the right to beat his wife under certain conditions, such as burning food or refusing sex. In addition, a lack of educational opportunities has led to an unemployment rate of 80.8% among girls and women without secondary education.
Our approach
A comprehensive 6 to 12-month empowerment and training program in hospitality management for young women aged 18 to 25 aimed at fostering self-reliance and enabling them to take control of their own lives. The program offers training in basic computer literacy and English and/or French, while also focusing on essential soft skills such as communication, leadership, teamwork, and critical thinking. The aim is to give the women not only professional skills, but also self-confidence and valuable life skills. Finally, they receive practical training in cooking, housekeeping, gastronomy, nutrition, hygiene and health. Post-program support: After successfully completing the program, we support the women in finding work in the hospitality industry. Why Marrakech? Marrakech is known for its rich culture, historical sites and vibrant markets that attract visitors from all over the world – an ideal location for this initiative. The shortage of highly skilled personnel in hospitality presents significant opportunities for those with proper training.
Project start
April 2025
Project location
Marrakech, Morocco
Status
in planning
Project partners
25hours, NENI Restaurants, MarocK Jeunes Association
Eat a soup and support the project
In collaboration with Haya Molcho, the founder of NENI, we created a lentil soup that was available in all NENI restaurants from May to August 2024. € 2 of every soup sold went directly to the ABURY Hospitality Academy.
Donate directly to this project
via our project bank account:ABURY Foundation gGmbHIBAN: DE15430609671122983904
or via Paypal using the reference “Hospitality Academy”:
