Creating prospects together for young women in Morocco
25hours hotels
The 25hours Hotel Group has been a close cooperation partner of the ABURY Foundation since 2023.
PR/Storytelling: 25hours magazine COMPANION reports on the background and developments of the ABURY Foundation (first report in COMPANION Sept/Oct/Nov 2023).
Events: 25hours Hotels support the ABURY Foundation with rooms for events and meetings.
Corporate Gifting/Project Development: The goal was to develop an impressive Christmas gift for 25hours Hotels corporate clients. But don’t we all have enough gifts?
This is how the idea came about to create a specially designed notebook as a symbolic gift, but to use the actual budget to build a 25hours girls’ school in a village near Marrakech.
In addition to reading and writing, learn English and French, how to use computers and technology, enlightenment and self-reliance. In this way, we want to help them lead a financially independent life and give them the chance to get an education or a job through the 25hours hotels.
Our connection to 25hours is very close, so we will plan more projects together.
Start of the cooperation
2023
Main focus
Corporate gifting, events, storytelling, project development