Product samples, events, promotion of women
Dr. Hauschka
ABURY has a long-term partnership with Dr. Hauschka.
Product additions:
Dr. Hauschka gives sample additions to the orders in the ABURY Shop – a nice surprise for all buyers. In addition, Dr. Hauschka will provide products as giveaways at ABURY events.
Campaign:
For Mother’s Day 2016, ABURY is developing a unique social media Mother’s Day campaign with Fleurop (fair trade flowers) and Dr. Hauschka. ABURY creates a video that all partners share across their channels. Participants in the campaign can win a Mother’s Day package of flowers, cosmetics and bag for their mother.
Becoming Nala, Women’s Advancement:
Dr. Hauschka is one of the first partners to support Becoming Nala, ABURY’s platform for women empowerment in Rwanda.
Start of the cooperation
2015 – 2022
Main focus
Mother’s Day campaign, Becoming Nala, product sponsorship, events
ABURY campaign for Mother's Day - with Dr. Hauschka and Fleurop
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